Choosing a video production company

When choosing a video production company for your business, there are several steps you should take to ensure that you select the right one for your video project. Here are a few things to consider:

  1. Look at their portfolio: Review the company’s complete portfolio of past work to see if they have experience in the type of video project you are looking for. (i.e. Tv commercials, product promos, branding videos, instructional videos. etc.) In reviewing their Portillo see if their style and quality of work align with what you’re looking to produce.
  2. Understand their process: Ask the company about their process for creating videos, including their approach to pre-production (meetings or consulting), production (locations, studio, talent, equipment), and post-production (in-house or hired, graphic or animation capabilities, music, and talent selection).
  3. Check their pricing and services: Make sure to understand the costs involved, and what services they offer, like script-writing, talent, animation, etc. Compare prices with other companies and/or check for current specials or offers.
  4. Communication and flexibility: it is important to find a video production company that you can easily communicate with, that understands your requirements, and that is willing to be flexible when you need them to be.
  5. Get references: Ask for references from previous clients to get an idea of the company’s customer service and quality of work.
  6. Know what you need: before reaching out to any production company, have a clear understanding of what kind of video you need and the overall goal of the video project. Make sure the company’s expertise aligns with your needs and goals.
  7. Check to see if they offer additional services that may assist you in distributing or getting your video seen, media buying, marketing, or advertising consulting.

By following these steps, you’ll be better equipped to choose a video production company that can help you create a high-quality video that effectively promotes your business and its products.

Dwight Cromie. President/CEO Altek Media Group
dsc@altkemedia.com
(951) 461-1401 C-951-218-6081
AltekMedia.com
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